Web Design: Content Procurement

August 26, 2011 Posted by admin



There is a debate among web design experts as to who is responsible for procuring content for the website. Many professionals want the content to be the responsibility of the site owner. The reasoning is simple – the site owner should have a better understanding of the site products or services than the web designer.

The other side to the argument is that the web designer needs to assist the site owner in obtaining original knowledge-based articles to compliment the site. In this scenario the web designer also works with freelance writers to develop all site content. This includes everything from “How To” articles to the “About Us” and “Home Page” sections.

Many web designers are interested in developing the ‘look’ of the website without being responsible for what the content says. However, more and more web design experts are beginning to offer full content services as part of their monthly or annual contracts. Obviously the customer bears all costs related to the content, but many entrepreneurs enjoy less work in site management.

One element to this that you should consider is that the web designer will charge you a content fee. The content request is assigned and purchased from a third party freelance writer at a lesser amount. You could pay 100% more than you might if you had worked with a freelance writer on your own.

From this standpoint it makes sense for web design professionals to provide the service because it provides an added revenue stream for them.

If, as an ecommerce business, you can write or have someone write original content you may actually have greater options you can consider when it comes to web design.

One of the most readily available forms of content is free-to-use article directories. These articles can be used provided you make sure to place all content on your site. This will likely include a brief author biography along with a link to the author’s website. In most cases this is a reasonable exchange for the use of the article.

A secondary source could be adaptable content from a supplier. This information is generally provided at no cost due to your partnership with the supplier.

A third source is to go directly to a freelance writing source to gain your own original articles.

If one or more of these options is workable you may find a template rich web design/host is an alternative that is cost effective and empowering.

You’ll notice I said empowering. This comment was made because of the satisfaction of being able to immediately addressing and altering multiple aspects of the site on your own and without the need for knowledge in html or other coding language can help you take ownership of your own site.

Perhaps it all comes down to your budget and to your willingness and ability to manage the content requirements of your website.

Web Design – The Importance of Effective Web Page Design

July 26, 2011 Posted by admin



Effective web page design can sometimes be the key factor to a company’s success on the internet. While their goods and services may be the best on the market, if they are not properly showcased, they are useless.

Professionals in the industry engage in rigorous web design training to master the effective techniques of proper web page design. There are several major components to creating a page that will attract consumers and increase relevant traffic. Some of the major techniques taught in quality web developer schools include:

• Simplicity – While it may be more fun to create extravagant and complicated web pages with flash elements, sounds and colors, in most cases, web developers live by the philosophy that simple really is better. Consumers can get distracted by a page that has too much going on, and it can slow things down to the point where they switch to a different site.

• Usability – Simplicity is something that directly relates to usability. Web design classes teach that a simple page is going to generate more consumer traffic because visitors don’t have to guess at anything. Consumers don’t want to have to work at things, if your web page is obvious and self-explanatory it will make visitors more comfortable.

• Focus attention – Correlating with usability, giving a visitor a plan of action will focus their attention on what is important. To get consumers to click a certain link, make it easy for their eyes to focus on it. By offering fewer distractions, visitors will see what is most important on a given web page.

• Effective writing – It is crucial for web design professionals to integrate effective advertising copy into their web page design. Making short, bold and targeted statements will attract the reader. Lengthy paragraphs with complicated statements or industry jargon will be too difficult for a consumer to digest.

• Make white space work – Another thing web developers learn in web design courses is that white space is never a bad thing. It allows a visitor’s eye to rest and not become overwhelmed by images and colors. While you don’t want to have too much white space, it is actually an effective web design technique.

• Testing – Probably the most important way to understand the effectiveness of a web page is to test it early on and frequently. By testing things like how many visitors come to the web page daily, how long they stay on the page, and how many click on important links, it is easier to understand changes that need to be implemented.

While web design is something that may seem fairly simple, enrolling in a web developer school is the best way to master successful techniques and skills involved in creating effective web designs.

Best Blogging Sites on the Internet

June 26, 2011 Posted by admin



The internet has opened a lot of business and money making opportunities for everyone. With its easy accessibility almost everyone with a PC at home can make money just by spending a couple of hours each day in front of their PC. Yes, even those without extensive knowledge or expertise can make money through the internet with the use of blog sites.

Through affiliate marketing, you can earn by advertising and selling products and services of other companies in your own blog. The best advantage of this kind of business is that it requires little or even no starting capital at all since you will only need your own blog to sell products online and there are a lot of good blog sites out there that offer blog hosting for free.

The only thing you need to do before you start creating your own blog is to find the best blogging sites on the internet that would suit your taste and preference.

A few examples of the best blogging sites on the internet right now are http://www.blogger.com and http://www.typepad.com. These two are the most used and always chosen by many people because there is no need for HTML knowledge when using these blog sites. These sites also offer features that let you do a lot of customizations even without web page editing expertise.

There are a lot of blogging sites in the internet. The bottom line is, choosing the best blogging sites to use for your online business depends on your level of tech proficiency. Just remember that if you want to start your own affiliate marketing business or for whatever means of making money using blogs, always choose a blog site that offers a lot of functionalities, advertising opportunities, and traffic generations opportunities for your page. This is the key to make your money making blog succeed in the future.